OUR APPROACH

"You have to be ahead of the problem, not behind the problem"

Ever heard someone saying their audience didn't understand the message? Neither have we, as it usually goes unnoticed.

The pitfalls of passive communication

After delivering telling a message, many companies simply wait for its impact without considering the quality of the message and its presentation - which rarely works well when there is no understanding of what it would be compared to or what it is competing with.​

We can only guess how much of a message goes unnoticed due to some fundamental factors - the presenter may not be enthusiastic enough or fail to engage and involve the audience in receiving the message. It could also be that the message is not properly understood and remembered because it fails to evoked emotions.

Drawing inspiration from Formula 1

At WOLMAR, we believe that effective communication is a valuable skill, one that can be likened to elite sports—a continuous competition where being better understood is the ultimate prize, and that, my friend, is invaluable. To excel in this arena, we draw inspiration from the world of Formula 1 racing, striving to refine every aspect of communication and interaction.

In our approach, we consider the lessons learned from the racetrack, aiming to fine-tune every component and function of communication, enabling you to not only win your chosen 'races' but also prepare for the ever-increasing demands of your role and business.

Strategizing for success

Picture the business sector as a championship series and your annual plan as your race calendar. In this race, you must strategically choose the 'races' that need to be won.

Did you know that during a Formula 1 championship season, a race car can improve its performance by a remarkable 2 seconds through continuous analysis, leading to tangible development actions? This, combined with exceptional teamwork, determination, and a competitive spirit, culminates in well-deserved success.

The most effective interaction is straight forward, clear, and particularly appeals to the emotions.

Optimizing personal impact

Focusing on human strengths and potential is crucial. Now, let's concentrate in on the critical 2.2 seconds of your interactions.

The most effective interaction is direct, transparent, centered on the essentials, and has the power to evoke genuine emotions. At WOLMAR, we enhance your capacity to influence, align with mutually defined goals, or even exceed them, empowering you to create engaging and inspiring interactions with confidence. We provide you with the best tools and practices tailored to your unique endeavors.

With WOLMAR, it's all about fine-tuning and optimizing your personal impact.

Discover more of the World of Wolmar:

I discovered a method to help our car sales personnel to explain the complexity of mobility revolution to their customers

Mikko Mykra
CEO, Hedin Automotive Finland

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